Sadie Skin is a skincare concept developed as part of a creative brief, with the goal of creating a skincare identity that feels playful but still polished. The color palette swaps the usual white-and-black for soft lavender and a deep violet— adding warmth and softness — while accents of orange bring in energy and fun.

The system is designed to adapt easily across packaging, digital and print, keeping the brand flexible and expressive without losing clarity.